Under the direction of the Director of Sales and Marketing, develops and executes the functions of the Marketing Division of the venue through marketing strategy, media and public relations, sponsorship, advertising, promotional activities, and development of marketing assets. Enhances the image of the facility and promotes goodwill in the community.

For FT roles: Benefits: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 12 holidays).

This role will pay a salary of $45,000-$55,000.

JOB EXPIRES 7/1/24

• Drives revenue for venue through innovative and collaborative marketing
  tactics that support venue goals.
•  Works with internal and external key stakeholders in order
  to maximize marketing resources while maintaining brand integrity for the venue.
•  Develop and leverage partnerships with customers, clients, industry influencers and industry
  associations in order to promote and enhance venue reputation.
• Utilizes sales and marketing principles to promote the venue and remains current with emerging
  marketing trends, tactics, strategies and technologies.
•  Assists the Director of Marketing Marketing  with the creation, development, and implementation of
  the venue Marketing and Advertising Plan to create regional, national, and international awareness
  of the facility.
•  Maintains facility’s website and creates and maintains editorial, blog, and news of the venue
• Responsible for the creation of facility ads both for print and digital.
•  Create, develop, and maintain the venue email marketing program; focus on database acquisition
  and lead generation.
•  Works with OVG Corporate Partnerships to implement and maintain corporate sponsorships for the
  building in both new and renewal business.
• Create, develop, and manage content of the venue assets.
•  Manages outside graphic design, communication and/or marketing consultants on a variety of
  creative projects, including web sites, presentations, reports, and other communication vehicles as
  needed.
  • Create, manage and implement the digital advertising strategy and optimize social media & digital
  buys for optimal results, audience targeting, higher engagement, website traffic and goal
  conversions.
•  Development of marketing materials and procedures to have the Sales and Marketing Departments
  function effectively as an in-house agency.
•  Monitors, analyzes data, and creates management reports and detailed evaluations of marketing
  strategies.
•  Establishes and maintains relationships with media, industry influencers and key community and
  strategic partners.
•  Seeks new contacts and maintains working relationships with all media representatives, civic and
  industry organizations, corporate promotional contacts, and event and booking representatives.
•  Develop, create, and implement the venue client advertising and sponsorship program to drive
  revenue for both the client and the venue.
• Works with venue partners in the creation and supervision of marketing plans for events when
  required, to include all available services, public relations, media placement, direct mail, promotional
  development, non-profit opportunities, etc.
•  Works directly with event, exhibit and show staff regarding publicity, marketing and media
  opportunities.
•  Attend seminars, conventions, etc. to enhance industry knowledge.
•  Other duties and responsibilities as assigned.

• B.A. degree from four (4) year College in Marketing, Advertising, Public Relations, Communications or Journalism required.
•  Three years minimum experience in marketing, strategy and media initiatives from concept to
  completion.
•  Technical Skills: Possess comprehensive knowledge of marketing, advertising, public relations,
  and digital strategy.
• Communication: Organizes and expresses ideas and information clearly, using appropriate and
  efficient methods of conveying the information. Must have exceptional command of the English
  language, oral and written. Presents information professionally with poise and confidence in front
  of an audience. A proven record of online engagement and listening. Demonstrated ability to
  perform as a pragmatic and responsive ambassador of the company.
•  Relationship Building / Networking: Builds rapport with a variety of people and develops alliances
  to work together toward common goals.
• Negotiation Skills: Listens to all points of view and negotiates compromise.
• Integrity: Consistently demonstrates honesty, fairness, trustworthiness.