Oak View Group (OVG) is the global leader in premium live entertainment infrastructure and services, with a platform spanning venue development and end-to-end capabilities across venue management, hospitality, and sponsorship sales. Founded in 2015, the company serves a collection of seven world-class owned venues and a client roster of the most iconic arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions, spanning four continents. 

The Specialist, Social Media - AHL is responsible for bringing the energy, emotion, and culture of professional hockey at TD Coliseum to life across social platforms. This role serves as the day-to-day digital storyteller for the team, capturing game nights, player moments, and behind-the-scenes content while driving meaningful fan engagement and brand growth.

This role pays an annual salary of $50,000-$60,000 CAD.

Benefits for Full-Time roles: Health, Dental and Vision Insurance, Pension matching, and Paid Time Off (vacation days, sick days, and statutory holidays).

This position will remain open until July 3, 2026.

• Own the day-to-day management of hockey social media channels across all major platforms.
• Develop and execute platform-specific content strategies aligned with brand and seasonal objectives.
• Plan and manage content calendars around games, announcements, promotions, and key moments.
• Ensure consistent tone, voice, and storytelling that reflects the team identity.
• Lead real-time social coverage on game days, including live posting and fan interaction.
• Capture, edit, and publish short-form video and mobile-first content for social platforms.
• Create quick-turn content using photos, clips, and trends to maximize relevance and reach.
• React quickly to in-game moments, cultural moments, and fan conversations.
• Collaborate with the Creative Designer and Brand team on hockey-related social content.
• Contribute ideas and creative direction for graphics, motion, and video assets.
• Ensure content is optimized for each platform and audience.
• Align with the entertainment social lead to share best practices and maintain brand consistency.
• Actively engage with fans across social platforms to foster conversation and connection.
• Monitor sentiment, comments, and messages to support fan experience and brand reputation.
• Support community initiatives and storytelling through social channels.
• Track performance metrics and provide insights on content and channel performance.
• Use data to refine content strategy and improve engagement and growth.
• Support marketing campaigns tied to ticket sales, promotions, and brand initiatives.

• Post-secondary education in Marketing, Communications, Media, or a related field, or equivalent experience.
• 2–4 years of experience managing social media channels, ideally in sports, entertainment, or live events.
• Experience creating and editing short-form social content.
• Sports experience is an asset but not required.
• Strong understanding of social media platforms, trends, and best practices.
• Comfortable editing content quickly in fast-paced, real-time environments.
• Familiarity with social scheduling and publishing tools like Sprout Social, Meta Business Suite, etc.
• Proficient in reading analytics and reporting tools (native platform insights, Sprout Social reports, etc.).
• Strong writing and storytelling skills.
• Ability to manage multiple priorities under tight timelines.
• Collaborative, adaptable, and comfortable working across teams.
• Passion for sports, fan culture, and live events.
• Available to work evenings and weekends as needed for event coverage.
• Maintains confidentiality and professionalism when privy to sensitive information.

At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds.

Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis (“protected class”) including, but not limited to veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information or any other protected class under federal, state, or local law.